Being drunk 'a trick of the mind'
Tuesday, 7 January, 2003
BBC News

A person's memory is impaired if they believe they are drinking alcohol even when it is really water, a study has found. Researchers found those who thought they were drinking vodka had poorer memory powers than those who knew they were sober. They were also more suggestible and less reliable as eye witnesses.

"We have made people's memory worse by telling them that they were intoxicated even though they had nothing stronger than plain flat tonic water with limes," said co-researcher Maryanne Garry.

I guess I must not be that strong psychologically then.