A massive thank you to Adam Buxton and his wonderful BUG for these music videos. They're quite possibly the sweetest things I've watched in quite some time. Coldplay's music video for Strawberry Swing as directed by Shynola is just so incredibly child-like and innocently cute, while Sour's video for Hibi No Neiro directed by Masashi Kawamura, Hal Kirkland, Magico Nakamura and Masayoshi Nakamura is a wonder to behold. If the latter doesn't restore your faith in humanity and make you tear from just how sweet it is, you are, as Adam Buxton put it, a heartless bastard. 

The English translation for the lyrics to Hibi No Neiro can be found here.